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N E W S • Archive for April, 2009

City & Country School New Logo

APRIL 20TH, 2009

This article was written for the City & Country School newspaper ‘Paper Plane’ by Anna, a 14 year City & County School student.

Several changes have been happening in our school. A lot of construction has been going on, and next year there will be a new building, but those aren’t the only thing going on. Our School will also have a new look. Our School’s identity or ‘look’ also is being redesigned by ‘Meter Industries,’ a design company. Next year there will be a new logo, view book, website and even a new sign in front of the School. “We wanted to do C&C_Logo_Fin something that felt more current,” said Marty Weiss Creative Director for the project, and XIII’s parent. “We wanted to create a clear, distinct identity that captures C&C’s uniqueness.”

The new logo is blocky, simplified and bold, referring to the school as just C&C instead of the old fashioned City & Country. Marty Weiss said the logo was influenced by several elements of the school. “…from the blocks to the printing press, and other open ended materials,” he said. READ MORE »»